Special Ancillary Events
As a partner of the Tour, the City of Santa Clarita will maximize the opportunity to increase the experience for local residents, visitors, and sponsors by creating special events surrounding the race. Special Ancillary Events may include: pre-race criterions, school assemblies, fundraising events, kids rides, kids parades, galas, essay contests, contests for the final stage award ceremony, community cycling fair, keynote cycling speaking engagements, bicycle safety classes, and more.
Benefits and Opportunities
The Amgen Tour of California will be viewed by a national and international audience. The Tour provides a platform to showcase the beauty of Santa Clarita. The inaugural Amgen Tour of California received 900 million media impressions worldwide through newspaper, TV, radio news reports and advertising. The Tour has approx. 300 media entourage that follow the entire race.
For sponsorship information, please contact
Janet Zaldua, City of Santa Clarita, (661) 286-4079, jzaldua@santa-clarita.com
www.santa-clarita.com
Left: Mayor Laurene Weste announces the City of Santa Clarita will serve as proud host to the 6th stage of the Amgen Tour of California in February.
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